Stop cold calling.
Start building.
Licensed, motivated insurance agents delivered to your pipeline. These are producers who are actively looking for a new home — not people you interrupted on LinkedIn.
Finding good agents is harder than ever.
Cold outreach is dead
LinkedIn messages, cold calls, and carrier lists are saturated. Agents are bombarded with generic pitches and ignore them all.
High cost per hire
Traditional recruiting methods cost $3,000–$5,000 per contracted agent when you factor in time, travel, and conference sponsorships.
Low conversion rates
Even when you connect, most agents aren't looking. You spend 90% of your time talking to people who will never move.
Agents who want to talk.
Licensed & Verified
We target licensed life and health agents. No pre-licensed, no inactive, no guessing.
Self-Identified Intent
These agents responded to our campaigns because they're actively exploring new opportunities.
Territory Targeting
Target agents by state, metro, or product specialty to build your team exactly where you need it.
Booked Calls Available
Upgrade to pre-scheduled calls where agents book time directly on your calendar.
Built for people who build teams.
Agency Owners
Growing your agency and need producing agents who can hit the ground running? We deliver licensed agents looking for exactly what you offer.
IMOs & FMOs
Scaling your distribution network across multiple states? Deploy targeted recruiting campaigns and track agent acquisition from lead to contract.
Recruiting Teams
Dedicated recruiting staff need a consistent pipeline. We provide a steady flow of qualified agent leads so your team can focus on closing, not sourcing.
From campaign to contract.
We Target Agents
Our campaigns reach licensed agents who are frustrated with their current agency or exploring new opportunities.
Agent Opts In
Agents fill out our form with their license info, location, production level, and what they're looking for.
Delivered to You
You receive the agent lead in real time with full profile data — ready for your recruiting pitch.
You Close & Contract
Make your pitch, show your value, and bring them on board. Our leads convert at 10–20%.
We Target Agents
Our campaigns reach licensed agents who are frustrated with their current agency or exploring new opportunities.
Agent Opts In
Agents fill out our form with their license info, location, production level, and what they're looking for.
Delivered to You
You receive the agent lead in real time with full profile data — ready for your recruiting pitch.
You Close & Contract
Make your pitch, show your value, and bring them on board. Our leads convert at 10–20%.
Your agents have appointments in week one. 7 of 10 are still writing at day 90.
Agents without a calendar full of appointments in week one wash out by day 30. Offer RodeoLeads' landing page platform with every contract — every producer gets a lead-generating website from day one, no ops lift on your end.
- Free landing page for every recruited agent
- Built-in CRM and lead tracking from day one
- Manage all agents from one admin dashboard
- 7 of 10 producers still writing at day 90 (industry average: 2–3 of 10)
Recruiting lead packages.
Basic
Start recruiting licensed agents.
- Licensed agent leads
- Basic profile data
- Email delivery
- Standard support
Professional
Build your team faster.
- Licensed agent leads
- Full profile data
- Real-time delivery
- Priority support
- CRM integration
Enterprise
Scale your organization.
Custom pricing for volume
- Licensed agent leads
- Full profile + production data
- Dedicated sourcing
- Custom campaigns
- White-label options
What recruiters say.
Common questions.
A recruiting lead is a licensed insurance agent who has expressed interest in exploring new agency opportunities, better commission structures, or additional resources to grow their business.
Yes. We target licensed life and health agents specifically. Our campaigns are designed to attract producing agents, not pre-licensed individuals. Most leads have active state licenses.
We run targeted campaigns highlighting common agent frustrations — low commissions, poor lead quality, lack of technology — and position your opportunity as the solution. Agents self-identify by opting in.
Yes. You can target by state, metro area, or even by product specialty (life, health, P&C, Medicare). This ensures you recruit agents who can hit the ground running in your market.
Agencies typically convert 10–20% of recruiting leads into contracted agents. The key is speed — contact within 24 hours — and having a compelling value proposition (leads, technology, commissions).
Yes. Our Professional and Enterprise plans include the option for pre-scheduled calls, where agents book a time to speak with you directly. This dramatically increases contact and conversion rates.