Exclusive IUL leads for
agents who close.
High-income consumers researching tax-free retirement, cash value, and IUL alternatives to the 401(k). One lead, one agent — delivered in seconds, never shared.
Why generic lead vendors fail IUL agents.
Generic scripts, zero context
Aggregators buy from aggregators. Your IUL prospect lands in your CRM tagged as a generic "insurance" lead — no product context, no qualifying notes.
Income-qualified, or wishful
Shared-lead vendors don't filter on income. You spend closes on prospects who can't fund a meaningful IUL premium — and burn your own time doing it.
Education gap closes the door
IUL converts when the prospect already understands tax-free growth and living benefits. Untargeted leads don't — so you spend the call teaching, not closing.
High earners. Peak saving years. Already researching.
IUL leads are $75K–$250K+ household income, ages 30–55, actively comparing tax-advantaged retirement strategies before they opt in.
- Household income $75K–$250K+
- Ages 30–55 — peak earning and saving
- Researching tax-free retirement options
- Interested in cash value and living benefits
- Open to a licensed advisor conversation
Average annual premium per IUL policy written in 2023 — up from $70K three years ago.
The IUL market is expanding.
U.S. life insurance market
of Americans feel underinsured
IUL premium growth year over year
Average annual IUL policy premium
Every IUL lead, unpacked.
Every field on the card below is captured at opt-in and verified before delivery — so the first call is a qualified conversation, not a discovery call.
Full contact record
Name, direct-dial phone, working email. No partial records.
TCPA consent on file
Timestamp, IP, and the exact disclosure shown to the consumer — on record.
Product intent signal
Self-identified as researching tax-free retirement. Not a generic shopper.
Income band verified
Opt-in captures household income band — filters out prospects who can't fund the product.
Territory-matched
State, metro, or zip-radius respected. You never pay outside your license.
Delivered in seconds
Email, SMS, and CRM webhook fire in parallel on opt-in.
From ad impression to IUL appointment.
Target the high earners
Facebook, Instagram, Google, and YouTube campaigns aimed at $75K+ households searching 401(k) alternatives, tax-free retirement, and cash-value strategies.
Educate before the opt-in
Ads walk the prospect through tax-free growth, market protection, and living benefits in plain language — so they opt in understanding the product.
Verify income + intent
Opt-in form captures income band and the specific IUL benefit of interest. TCPA consent recorded with timestamp and IP.
Delivered in seconds — exclusively
Real-time email, SMS, and CRM webhook fire in parallel. One lead. One agent. Never shared with anyone else.
Target the high earners
Facebook, Instagram, Google, and YouTube campaigns aimed at $75K+ households searching 401(k) alternatives, tax-free retirement, and cash-value strategies.
Educate before the opt-in
Ads walk the prospect through tax-free growth, market protection, and living benefits in plain language — so they opt in understanding the product.
Verify income + intent
Opt-in form captures income band and the specific IUL benefit of interest. TCPA consent recorded with timestamp and IP.
Delivered in seconds — exclusively
Real-time email, SMS, and CRM webhook fire in parallel. One lead. One agent. Never shared with anyone else.
Simple, transparent pricing.
IUL Leads
High-income consumers researching tax-free retirement.
- Full name, phone, email, location
- Age and estimated household income
- Specific IUL benefit of interest
- Real-time delivery, never shared
- TCPA-compliant consent on file
Annuity Leads
Pre-retirees with assets, ready to protect them.
- Full name, phone, email, location
- Age and retirement timeline
- Asset range and income goals
- Real-time delivery, never shared
- TCPA-compliant consent on file
Federal Retirement Leads
Federal employees navigating FERS, TSP, and FEGLI.
- Full name, phone, email, location
- Years of federal service (when provided)
- Retirement timeline and primary concern
- Real-time delivery, never shared
- TCPA-compliant consent on file
What IUL agents say.
IUL lead questions.
Our IUL leads are typically high-income earners ($75K–$250K+) between ages 30 and 55 who are researching tax-advantaged retirement strategies, cash value life insurance, or alternatives to traditional 401(k) plans.
Our ads educate prospects on the core benefits — tax-free growth, market protection, and living benefits — before they opt in. They understand the concept and are requesting more information from a licensed professional.
Each lead includes full name, phone number, email address, age, estimated household income, state/zip, and the specific IUL benefit they're most interested in (tax-free income, market protection, etc.).
Speed to contact is key. We recommend calling within 5 minutes of delivery. Leads are also warm to text and email follow-up. Our CRM integration can trigger automated sequences immediately.
Top-performing agents report 15–25% close rates on our IUL leads. Results depend on your speed to contact, follow-up process, and presentation skills. We provide best practices to help you maximize conversions.