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Insurance Leads

Exclusive leads. One agent.
Never shared.

IUL, annuity, and federal retirement leads generated from our own ad campaigns. Real-time delivery, TCPA-compliant consent, and one lead per agent — always.

The Problem

Why shared leads don't work.

5 agents, 1 lead

Shared leads go to 3–5 agents simultaneously. You're not selling — you're racing to dial first and competing on speed, not skill.

Stale, recycled data

Many vendors resell old leads as "fresh." You end up calling people who were contacted months ago and have already bought or lost interest.

No accountability

When a lead vendor doesn't run their own campaigns, they have no control over quality. You're buying from aggregators who buy from other aggregators.

The RodeoLeads Difference

Leads built the right way.

100% Exclusive

One lead, one agent. Period. No sharing, no reselling, no recycling.

Real-Time Delivery

Leads delivered within seconds of opt-in via email, SMS, and CRM webhook.

TCPA Compliant

Every lead provides written consent. Timestamps, IP addresses, and disclosures on file.

Our Own Campaigns

We run and optimize every ad. No aggregators, no middlemen, no mystery sourcing.

Lead Types

Three verticals. One standard.

Every lead type is generated, verified, and delivered with the same commitment to exclusivity and quality.

IUL Leads

High-income earners researching tax-free retirement and cash value life insurance.

Explore IUL leads →

Annuity Leads

Pre-retirees with real assets seeking guaranteed income and principal protection.

Explore annuity leads →

Federal Retirement

Federal employees navigating FERS pensions, TSP rollovers, and FEGLI alternatives.

Explore federal leads →
How It Works

From ad click to your phone.

We Run the Ads

Our team creates and optimizes campaigns on Facebook, Instagram, Google, and YouTube targeting your ideal insurance prospects.

01
02

Prospect Opts In

Consumers fill out our TCPA-compliant forms with their name, phone, email, and insurance interest.

TCPA Verified

Consent is recorded with timestamp and IP. The lead is validated and matched to your territory.

03
04

Delivered to You

You receive the lead in real time via email, SMS, and CRM webhook — exclusively yours.

01

We Run the Ads

Our team creates and optimizes campaigns on Facebook, Instagram, Google, and YouTube targeting your ideal insurance prospects.

02

Prospect Opts In

Consumers fill out our TCPA-compliant forms with their name, phone, email, and insurance interest.

03

TCPA Verified

Consent is recorded with timestamp and IP. The lead is validated and matched to your territory.

04

Delivered to You

You receive the lead in real time via email, SMS, and CRM webhook — exclusively yours.

Pricing

Simple, transparent pricing.

IUL Leads

High-income consumers researching tax-free retirement.

$25 /lead
  • Full name, phone, email, location
  • Age and estimated household income
  • Specific IUL benefit of interest
  • Real-time delivery, never shared
  • TCPA-compliant consent on file
See IUL Leads

Annuity Leads

Pre-retirees with assets, ready to protect them.

$25 /lead
  • Full name, phone, email, location
  • Age and retirement timeline
  • Asset range and income goals
  • Real-time delivery, never shared
  • TCPA-compliant consent on file
See Annuity Leads

Federal Retirement Leads

Federal employees navigating FERS, TSP, and FEGLI.

$25 /lead
  • Full name, phone, email, location
  • Years of federal service (when provided)
  • Retirement timeline and primary concern
  • Real-time delivery, never shared
  • TCPA-compliant consent on file
See Federal Leads
Testimonials

What agents say.

I went from buying shared leads and getting voicemails to having exclusive prospects who actually pick up the phone. My IUL production tripled in six months.

Independent IUL producer
Carolinas market — Carolinas

RodeoLeads annuity prospects are pre-retirees with real assets ready to protect. I closed three FIA cases in my first month — over $1.2M in premium. The economics work.

FIA specialist
Arizona market — Arizona

The federal niche is badly underserved. RodeoLeads is the only provider I have found that actually understands FERS targeting. These leads convert above 25% because the prospects are genuinely seeking help.

Federal benefits specialist
Virginia–DC metro — Virginia–DC metro

The quality of IUL leads from RodeoLeads is consistently high. These are people who already understand the concept — I just have to show them the numbers. Close rates have stayed above 20%.

Independent IUL agent
Florida market — Florida

After years of dinner seminars, I switched to digital annuity leads. Lower cost, better quality, and I can scale up or down based on my schedule.

Senior market advisor
Florida market — Florida

I built my practice around federal employee leads from RodeoLeads. The targeting near military bases has been very strong — I am now the go-to advisor for three installations.

Retirement consultant
Texas market — Texas
FAQ

Common questions.

Yes — 100% exclusive. Every lead is delivered to one agent only. We never resell, share, or recycle leads. When a prospect opts in, they're yours.

We run our own paid advertising campaigns on Facebook, Instagram, Google, and YouTube — targeting consumers actively researching insurance products. Every lead opts in through our TCPA-compliant forms.

Leads are delivered in real time — typically within seconds of the prospect submitting their information. You'll receive an instant notification via email, SMS, or CRM webhook.

Yes. You can target leads by state, metro area, or zip code radius. Territory selection is available on all plans and can be adjusted anytime.

We have a lead return policy for leads with invalid contact information (wrong number, fake email, etc.). Submit a return request within 72 hours and we'll credit your account.

Yes. Our Growth Pack and Volume Pack tiers offer lower per-lead pricing. For agencies buying 100+ leads per month, contact us for custom pricing.

Ready to close more?

Get exclusive insurance leads delivered in real time. No contracts, no shared leads, no nonsense.